Re-launching
an online business

The Food Network

The Food Network is a forum for a range of businesses in the food chain. As part of its business development strategy, it planned to move from a free to a subscription service. It required a new website to include an on-line payment system.

The Fusion Effect’s solution

To maintain visual continuity with the earlier website the overall look and usability features were retained. Some improvements to the menus and navigation were implemented. A greater emphasis was placed on the text and the pictures reduced in size. Subscription, payments and members area pages were added.

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